Catalog marketing

A form of direct marketing in which a catalog of various items is printed and delivered to a consumer.

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Sibling (including current) terms:

• Card deck
• Catalog marketing
• Enclosure Mailings
• Mail Order Publishing
• Mailing lists
• Sales Letters
• Self-Mailers
• Split Test
• Card deck
• Catalog marketing
• Enclosure Mailings
• Mailing lists
• Sales Letters
• Self-Mailers
• Split Test

Broader terms:

• Direct Mail
• Mail Order Publishing

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